Beyond the Basics: A Generative AI Masterclass for Communicators - IABC Philadelphia

In this engaging and interactive masterclass, participants will embark on a comprehensive journey to launch, expand, and elevate the use of ChatGPT and similar AI tools in business communications. The masterclass is structured in three dynamic hours, each designed to progressively deepen your understanding and skills.

Hour One focuses on launching and expanding your use of ChatGPT and similar tools. Through instruction, demonstration, case studies, and group discussion, you will learn how to start using generative AI on an individual level, and then expand it across teams and functions.

Hour Two delves deeper into applying these tools for project planning, execution, and crisis management, featuring group activities and demonstrations to illustrate advanced functionalities.

Hour Three takes participants to the next level, emphasizing how to use generative AI to help advance organizational goals and exploring the latest developments in generative AI. The masterclass concludes with a final Q&A and closing thoughts on promoting AI integration in your work.

Attend virtually (11:00-2:00 CT/12:00 - 3:00 p.m. EST)

Learning Objective
By the end of this masterclass, you’ll be able to:

Develop an AI Mindset and Understand Best Practices in Using Generative AI: Develop a new way of thinking about how you work and grasp the best practices for using ChatGPT and similar tools.
Apply AI Tools to Individual and Team Functions: Learn how to implement AI tools in personal and team settings.
Apply Generative AI to Major Projects: Discover how to integrate AI in project planning, execution, and follow-up for improved efficiency and output quality.
Promote AI Integration in Professional Settings: Develop strategies to advocate for and integrate AI in your work environment effectively.

Please note that all events are listed in Central Standard Time/Central Daylight Time (CT) unless otherwise noted.